Workshop 2: Call for Entry Coaching:
Preparing and Presenting Your Work with Clarity
Members’ Workshops
Insightful workshop for AWD Artist Members by Karen M. Gutfreund. Attend the workshop by joining the membership. Join today!
Presenting Your Artwork Professionally
A Workshop Series for Artists with Lisa Knoop
As artists, we spend years developing our work, but many of us are left to figure out the professional side of presenting that work on our own. How do you photograph your artwork clearly? How do you keep track of calls for entry? How do you know what materials to submit, what matters most, or what might unintentionally weaken an application?
Artist, creative director, and creativity consultant Lisa Knoop will lead a practical workshop series designed to help artists navigate the often-overlooked process of documenting, organizing, and presenting their work professionally. Drawing from her experience supporting hundreds of artists through Marin Open Studios and other arts organizations, Knoop combines practical tools with an artist’s understanding of the realities, frustrations, and possibilities of creative practice.
Each workshop is designed to offer straightforward, actionable guidance that artists at many different levels can immediately apply to their own process.
Workshop 2: Call for Entry Coaching:
Preparing and Presenting Your Work with Clarity
Wednesday, August 19, 6pm—7:30pm
90 min via Zoom
Learn how to approach calls for entry with greater clarity and confidence. We’ll look at how to read and evaluate a call for art, select work that fits the opportunity, prepare strong submission materials, and avoid common mistakes that can weaken an application.
Participants are encouraged to bring a call for entry they’re considering and a few artwork images they might submit. No preparation is required to participate.
Workshop 3: Creativity Activation
Wednesday, September 23, 6pm–7:30pm
90 min via Zoom
Biography:
Lisa Knoop is a multidisciplinary artist, creative director, and creativity consultant working across painting, photography, mixed media, design, and visual storytelling. She majored in Psychology and Fine Art at UC Santa Cruz and has spent more than two decades working at the intersection of art, communication, and creative practice.
Through her work with Marin Open Studios and other arts organizations, she has supported hundreds of artists with artwork documentation, visual presentation, communications, and professional materials for exhibitions and calls for entry. She also provides design support for arts initiatives connected to Stanford University, including projects related to the Cantor Arts Center and the Anderson Collection.
Her workshops combine practical tools with an artist-to-artist understanding of the challenges and realities of sustaining a creative practice.